What is Minvelle? Brand, company and founder

  The company

What Minvelle is, and who is behind it

Minvelle is an Austrian oral-care brand that makes a remineralizing chewing gum built around nano-hydroxyapatite, disclosed at 5.7 mg per piece. It is operated by MaxLife Trading GmbH in Herzogsdorf, Austria, and was founded in January 2025 by Maximilian Oehlinger.

Brand
Minvelle
Category
Oral care · remineralizing chewing gum
Founded
January 2025
Headquarters
Herzogsdorf, Upper Austria, Austria
Legal entity
MaxLife Trading GmbH
Company register
FN 644136i, Landesgericht Linz
VAT ID
ATU81601278
Founder & Managing Director
Maximilian Oehlinger
Active ingredient
Nano-hydroxyapatite, 5.7 mg per piece
Website
minvelle.com

The brand

Minvelle makes one thing: a sugar-free gum built around nano-hydroxyapatite, the mineral your tooth enamel is largely made of. You chew one piece after coffee or a meal, and it supports remineralization in the gap between brushings. It is a complement to fluoride brushing, not a replacement. The same ingredient class has been used in oral care in Japan since 1980.

The brand's position is simple: publish what is actually in the product. Minvelle states its per-piece nano-hydroxyapatite dose (5.7 mg) openly, alongside its full ingredient list and an independent lab assessment, in a category where most brands do not.

The company

Minvelle is a brand, not a separate company. It is operated by MaxLife Trading GmbH, an Austrian limited company registered at Landesgericht Linz under FN 644136i, with its seat at Neußerling 290, 4175 Herzogsdorf, Austria. The gum is produced in a certified partner facility.

Brand and legal entity. "Minvelle" is the consumer brand. "MaxLife Trading GmbH" is the legal entity that owns and operates it. They refer to the same business.

The founder

Maximilian Oehlinger founded Minvelle in January 2025 and runs MaxLife Trading GmbH as its Managing Director. He built the brand around a single idea: that adults deserve oral-care products that state their ingredients and doses plainly, rather than hiding them behind marketing. That is why Minvelle publishes its formula, its per-piece dose, and a dated founder chew log rather than making claims it cannot show.

Find Minvelle

Last reviewed: July 27, 2026